Monday, February 2, 2009

Web 2.0 Blowout: What You Should Know About Online Marketing and Your Library!

This is a link to the presentation that I gave at the ALLA PLD (Ala. Library Assoc. Public Library Div.) Mid-Winter Conference Fri. Jan. 30 >> Web 2.0 Blowout: What You Should Know About Online Marketing and Your Library! I gleaned much of this info from having attended the Internet Librarian Conference the last two years, specifically Sarah Houghton-Jan's (LibrarianInBlack.net) workshops covering Online/Digital Marketing for libraries. With Sarah's permission, I shared tons of practical how-tos and tips to help Alabama librarians reach more customers.

The other presenters in our workshop were Katie Moellering from Emmet O'Neal Library and Jenne Johnson from Gardendale-Martha Moore Public Library. Katie shared her favorite blogging tips and Jenne enlightened us with how her library uses videocasting to attract customers.

Cheers!
Cheryl

2 comments:

stephen said...

This is great information. I am in the process of hiring an SEO expert for my company and this article has helped me immensely

Cheryl Burnette said...

GREAT! Glad it helped. You're right, most of these principals can apply to other organizations, businesses, etc. Thanks for writing!